MULTIMEDIA JOURNALIST, WRITER, & CREATIVE STRATEGIST
At the intersection of science, story & human experience.
Hi, I’m Asmae — an award-winning journalist, marketing professional, and narrative strategist working at the nexus of editorial craft, medical storytelling, and brand communications. I hold a B.S. in Journalism and Psychology from the University of Miami, where I served as Editor-in-Chief of Distraction Magazine, leading the publication to hundreds of national awards and shaping my foundation in narrative craft, design, and editorial leadership.
My career began in post-viral and patient-centered health reporting. As one of the earliest journalists to cover long COVID nationally, I spent years interviewing patients, collaborating with the Patient-Led Research Collaborative, and translating emerging science into accessible, human-centered reporting. Today, I continue to write for Verywell Health, covering research developments, therapeutic innovation, and patient-driven insight across chronic and post-viral illness. I’m also a freelance journalist covering science, health, wellness, arts & culture, and more.
In parallel, I’m a Certified Digital Marketing Professional working across brand and content strategy — developing narratives, messaging systems, and multi-format content for mission-driven brands. I currently support communications at Qualus and previously served as Content Marketing Director at Wuilt, a global technology startup. My work spans editorial writing, UX content, creative direction, campaign development, and multimedia production.
My work has been featured on NPR, recognized by national journalism and design organizations, and shared widely across patient communities, medical forums, and public health conversations.
At my core, I believe language is infrastructure — shaping clarity around complexity, meaning around data, and connection across experience. This site is where my worlds meet — journalism, science, design, and human curiosity — in service of understanding and expression
Offerings
Narrative & content strategy • Medical & science storytelling • Post-viral communication • Editorial writing & thought leadership • White paper research, writing & design • Creative direction • UX & digital content • Copywriting • Video scripting & production • Copyediting • Social & community narrative • Voice & tone systems • Patient-centered insight • Panel moderation & speaking • Brand messaging advisory • Multimedia direction & content creation (design, video, photography)
To discuss a collaboration, thought-leadership project, or partnership: 📧Asmaefahm3@gmail.com
